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Focus on Peter Högfeldt
Innovation is alive and well in
the connector industry. Every
challenge, such as rising
commodity prices and
environmental protection
concerns, generate opportunities
to create new solutions. Peter
Högfeldt is demonstrating that
there may be more than one way
to plate a contact. His unique
vacuum-deposited replacements
for traditional contact plating
opens the door to connectors
with greater durability and
performance for the future.
— Bob Hult, Director of Product
Technology, Bishop & Associates
Inc.
Three years ago, we featured
Peter Högfeldt’s
in-depth look at an
alternative plating material,
MaxPhase. As part of Impact
Coating’s marketing team, he’s a
skilled booster of
future-looking solutions, and
well known in the industry for
his positive attitude about
innovation in the face of
necessity.
Peter
Högfeldt
Impact Coatings AB, Linköping,
Sweden
Current position:
Business area manager,
electrical contacts
Previous industry positions:
Director product marketing at
Micronic Laser Systems AB
Accomplishments you’re proud of:
I have to say, as a father, my
girls are first. Qualifying as a
supplier to Intel comes in
second.
First job:
Journalistic research at a local
newspaper
Favorite website:
In recent weeks, NHL.com
The last book I read:
Blond by Joyce Carol
Oates
Why did you choose this industry
for your profession?
I was excited by the challenge
to change the way it was always
done — for the better.
If I knew then what I know now,
I would have:
Planned more time to accomplish
changes.
The best advice anyone ever gave
me was:
Sounds ingratiating, but
“customer first” is not just the
right thing to do, but turns out
to be the most profitable way of
doing business in the long run.
What trend in the industry is
affecting your job and what
would you like to do about it?
Wet plating is facing multiple
environmental challenges and
restrictions in all countries.
The cost of gold also continues
to rise, a trend that is likely
to continue with increasing
wealth in developing countries,
e.g. India and China. PVD
(physical vapor deposition)
coating techniques and PVD
contact materials have good
potential to solve both the
environmental and gold cost
challenges.
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Bishop
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